The Scribe Blog
Writing, Publishing & Book Marketing Insights
Expert insights from 2,000+ published authors. Strategies and stories to help you write, publish, and market your nonfiction book.
idea to execution
BookTok and the Business of Reading
BookTok and the Business of Reading Every generation reinvents reading. Sometimes it’s a format shift: the printing press, the e-reader, the audiobook. Other times it’s something stranger: a cultural ...
idea to execution
The North Star of Every Great Book
A Creative Framework for Authors Who Want Their Work to Matter When people talk about writing a book, they usually talk about the mechanics: word ...
idea to execution
How Small-Circle Writing Leads to Big-Circle Reach
When they sit down and attack the blank page, most writers imagine an arena. The lights go up, thousands of readers stare back, and the blinking ...
idea to execution
Slow Virality Beats Flash Virality
If you dwell on statistics you get shortsighted, if you aim for consistency, the numbers will be there at the end. —Tom Seaver
Book Marketing
Can a Self-Published Book Win a Pulitzer? What It Really Takes to Create a Book That Stands Beside Sapiens
Many aspiring authors come to us with bold, ambitious visions.
Book Marketing
Book Signing Events: How to Plan a Successful Author Signing to Promote Your Book
Book signing events are a powerful way for authors to connect with readers, build buzz, and drive book sales. Whether you’re a first-time author or ...
Book Marketing
James Clear’s Blueprint for Writing a Bestseller
I recently had the privilege of attending a private event with James Clear, the author of Atomic Habits and cofounder of Authors Equity. It’s one of ...
Book Marketing
Books at Dusk: Wisdom from Lives Well Lived
As the sun sets on a life well-lived, there’s a unique opportunity to share the wisdom accumulated over the years. Some of the most impactful books ...
Book Marketing
The Troubled History of The NYT Bestseller List (and How to Get on It)
The New York Times Bestseller List is seen as the pinnacle of literary success. Authors and publishers alike covet a spot on this prestigious list, ...
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